Privacy Policy

We value the trust you place in us. That's why we insist upon the highest standards for secure transactions and customer information privacy. Please read the following statement to learn.

Note:Our privacy policy is subject to change at any time without notice. To make sure you are aware of any changes, please review this policy periodically.

By mere use of the Website, you expressly consent to our use and disclosure of personal information provided by you in accordance with this Privacy Policy.


1.When you use our Website, we collect and store your personal information which is provided by you from time to time. Our primary goal in doing so is to provide you a safe, efficient, smooth and customized experience. This allows us to provide services and features that most likely meet your needs, and to customize our Website to make your experience safer and easier.

In general, you can browse the Website without telling us who you are or revealing any personal information about yourself.Once you give us your personal information


Once you give us your personal information, you are not anonymous to us.Where possible, we indicate which fields are required and which fields are optional.You always have the option to


not provide information by choosing not to use a particular service or feature on the Website.We may automatically track certain information about you based upon your behaviour on our Website.


We use this information to do internal research on our users' demographics, interests, and behaviour to better understand, protect and serve our users."Cookies" are small files placed on your hard drive that assist us in providing our services.


We also use cookies to allow you to enter your password less frequently during a session.Cookies can also help us provide information that is targeted to your interests.


Most cookies are "session cookies," meaning that they are automatically deleted from your hard drive at the end of a session.


and you may be required to re-enter your password more frequently during a session.You are always free to decline our cookies if your browser permits, although in that case you maynot be able to use certain features on the Website

Additionally, you may encounter "cookies" or other similar devices on certain pages of the Website that are placed by third parties.We do not control the use of cookies by third parties.


If you choose to buy on the Website, we collect information about your buying behaviour, preferences, and other such information that you choose to provide.


If you transact with us, we collect some additional information, such as a billing address, a credit / debit card number and a credit / debit card expiration


date and/ or other payment instrument details and tracking information from cheques or money orders.If you choose to post messages on our message boards


chat rooms or other message areas or leave feedback or if you use voice commands to shop on the Website, we will collect that information you provide to us.


We retain this information as necessary to resolve disputes, provide customer support and troubleshoot problems as permitted by law.


Sharing of personal information:

We may share personal information internally within ASPL, related companies and with other third parties for purposes of providing products and services offered by them, these entities and affiliates may share such information with their affiliates, business partners and other third parties for the aim of providing you products and services and may market to you as a result of such sharing unless you explicitly opt-out.

We may disclose your personal information to third parties, such as business partners, sellers. This disclosure may be required to provide you access to our products and services; for fulfilment of your orders; for enhancing your experience; for providing feedback on products; to collect payments from you; to comply with our legal obligations; to conduct market research or surveys; to enforce our Terms of Use; to facilitate our marketing and advertising; to analyze data; for customer service assistance; to prevent, detect, mitigate, and investigate fraudulent or illegal activities related to our product and services. We do not disclose your personal information to third parties for their marketing and advertising purposes without your explicit consent.

We may disclose personal information if required to do so by law or in the good faith belief that such disclosure is reasonably necessary to respond to subpoenas, court orders, or other legal process. We may disclose personal information to law enforcement agencies, third party rights owners, or others in the good faith belief that such disclosure is reasonably necessary to: enforce our Terms of Use or Privacy Policy; respond to claims that an advertisement, posting or other content violates the rights of a third party; or protect the rights, property or personal safety of our users or the general public.

We and our affiliates will share / sell some or all of your personal information with another business entity should we (or our assets) plan to merge with, or be acquired by that business entity, or re-organization,restructuring of business. Should such a transaction occur that other business entity (or the new combined entity) will be required to follow this Privacy Policy with respect to your personal information.

Financial information

We may collect personal information such as credit card/debit card and other payment instrument details from you when you set up an account or transact with us or participate in any event or contest. While you can browse some sections of our Platform without being a registered member, certain activities (such as placing an order or consuming our online content or services) do require registration. We use your contact information to send you offers based on your previous orders and interests.

We may also request you to provide your PAN, GST Number, Government issued ID cards/number and Know-Your-Customer (KYC) details to: (i) check your eligibility for certain products and services including but not limited to credit and payment products; (ii) issue GST invoice for the products and services purchased for your business requirements; (iii) enhance your experience on the Platform and provide you access to the products and services being offered by us, sellers, affiliates or lending partners. You understand that your access to these products/services may be affected in the event consent is not provided to us.

Access to Camera and Phot gallery and Device Information

With your consent, we may have access to your SMS, instant messages, contacts in your directory, location, camera, photo gallery and device information.

We may track your buying behavior, preferences, and other information that you choose to provide on our Platform. We use this information to do internal research on our users' demographics, interests, and behavior to better understand, protect and serve our users. This information is compiled and analyzed on an aggregated basis. This information may include the URL that you just came from (whether this URL is on our Platform or not), which URL you next go to (whether this URL is on our Platform or not), your computer browser information, and your IP address.

Use of Demographic Information

In our efforts to continually improve our product and service offerings, we and our affiliates collect and analyze demographic and profile data about our users' activity on our Platform. We identify and use your IP address to help diagnose problems with our server, and to administer our Platform. Your IP address is also used to help identify you and to gather broad demographic information.